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Friday, May 29, 2009
John Rosevear :: Townhall.com Columnist
Looking for Value in the Global Car Wreck
by John Rosevear
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I like cars. I like value investing. I've made quite a bit of money in cyclical stocks over the years.

Given the state of the global auto industry at the moment -- "smoldering wreckage" is a phrase that comes to mind -- you'd think I'd be buying up distressed auto stocks like crazy, or at least combing through all of the major players looking for strength.

But I can't make myself do it. It's ugly out there. With one possible exception, I see too much risk and not enough reward.

The home front
Ford (NYSE: F) is a relative bright spot, but only in comparison to the rest of the Once-Big Three. After some hemming and hawing, I bought some Ford preferred stock back in early March. I plan to hold it for the long term, but that was a special case -- Ford at that moment was priced for collapse, and I thought they'd survive. Ford common at $1.75 -- which is where it was at one point back then -- seemed like a bargain, and given that it's trading in the $5-$6 dollar range now, it surely was.

That said, I'm less inclined to suggest it today. Although I don't think Ford is likely to fail, it may be a while before its stock makes much more progress -- it's by no means out of the woods yet.

Off to Japan?
Berkshire Hathaway vice-chairman Charlie Munger isn't the only one who thinks Toyota (NYSE: TM) is facing tough challenges in coming years. While they (probably) won't be going the way of General Motors (NYSE: GM) anytime soon, Toyota (and to some extent, Honda (NYSE: HMC), and Nissan (Nasdaq: NSANY) as well) is in a deeper hole than many expected: losing billions, cutting back production, and faced with intensifying competition from rapidly advancing local producers in emerging markets.

It's tempting to think there's value there, but while Honda and Nissan are probably worth keeping an eye on, I think the Japanese producers -- and probably Korea's Hyundai as well -- are looking at several years of little to no growth. On the cheap end of the market, they're going to see more and more competition from domestic Chinese and Indian firms in those (and other) emerging markets. On the big-margin luxury-car end, there are fewer and fewer buyers. Your neighbor who tapped his home equity to buy that spiffy Lexus probably isn't going to be trading up anytime soon.

Et tu, Europe?
Volkswagen
? Daimler (NYSE: DAI)? BMW ? Renault ? Odds are that the established European nameplates will muddle through, but it's hard to see growth on the near-term horizon for any of them. None are doing particularly well right now, with the arguable exception of Fiat, which has already made significant progress with a much-needed corporate overhaul. Porsche in particular is in acute danger of insolvency, as a result of fallout from its attempt to take over VW. I wouldn't buy any of these right now.

Everybody else, and the one worth looking at
How about the rest of the world? China has dozens of car manufacturers at the moment, just as the U.S. did at the beginning of the 20th century. I predict that there will be at most three or four big players in 10 to 15 years, and while I can make some educated guesses as to who they'll be, I'm hardly confident enough to bet the farm. There are a few that might be worth making a small bet on: Dongfeng Motor and SAIC Motor are two that are publically traded, though not on U.S. exchanges. But frankly, if you're going to invest in emerging Chinese companies, there are better industries to be consider.

And that one possible exception I mentioned at the beginning? Take a look at India's Tata Motors (NYSE: TTM). Tata just completed a critical refinancing of the loans they took to buy the Jaguar and Land Rover brands from Ford last year, and while they're facing the same pressures every other auto maker is confronting, they've also got tremendous upside.

How so? In July, they'll be launching what they claim is the world's cheapest car, the Tata Nano, which starts at about $2,600 in New Delhi -- and which has already generated over 200,000 fully paid advance orders. The buzz on this one in the emerging world is tremendous, and I'll be shocked if they don't sell millions of the little things.

What's more, a quick look at Tata's numbers suggests a classic value opportunity. Long term debt to equity is a soothing 0.72, price to book is 2.11, and they even pay a decent dividend -- the yield is about 3.70% at current prices. Motley Fool CAPS players have given Tata a full five stars -- they smell a bargain. Take a look, see if you agree -- and let me know what you think.

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About The Author

John Rosevear is a Motley Fool contributor.

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