But the author wasn't guilty of misunderstanding me. Remember how the Wikipedia entry said I charged Goldberg with opportunism, for never mentioning liberal bias until it was "convenient" and "profitable" for him? Neither those sentiments nor those words appeared anywhere in my column footnoted by Wikipedia.

In fact, those words have never been uttered by me. The accusation would be false. Back in 1996, Goldberg used the op-ed pages of The Wall Street Journal publicly to castigate his own network for its one-sided oafish bashing of Steve Forbes. It was anything but "convenient" or "profitable" for him. It ruined his friendship with Dan Rather and put him on a path to the outer fringes of CBS News. Ultimately, it ruined his newscaster career.

My attorney contacted Wikipedia by email demanding the removal of this false entry. No response. So we edited out the offensive material ourselves, after which in writing counsel alerted Wikipedia to the legal action that might befall them should this be repeated. Here's full disclosure, Wikipedia-style: You can see how each article is altered, sometimes hour by hour, in its "History" section. But there is no mention of the attorney's complaints. In the Goldberg article's history, an editor simply now scolds: "Bozell's article is a mock-jealous swipe at Goldberg's opportunism. PLEASE REREAD IT." (Capitals theirs.)

Goldberg and I are not alone. The website Conservapedia.com has a long list of 41 allegations of bias and factual errors at Wikipedia. You can add to that the problem with the credentials of its staff. One of its editors, named only "Essjay" online and described on his user profile "as a tenured professor of religion at a private university with expertise in canon law," was recently exposed as a 24-year-old college kid in Kentucky. He resigned in disgrace -- even though Wikipedia tried to retain him, claiming he'd edited thousands of articles with flair.

The Florida-based Wikimedia Foundation is aware of its Website's reputation. Board member Erik Moller was very frank in a recent essay. One of their 10 things they wanted you to know about Wikipedia is: "We don't want you to trust us. It's in the nature of an ever-changing work like Wikipedia that, while some articles are of the highest quality of scholarship, others are admittedly complete rubbish. We are fully aware of this."

It's enough to make used-car salesmen cringe.